Five Elements Promotional Printed Banners Must Have
Have you ever tried printed banners and other related professional printing services for the promotion of your business? These can be used in so many ways. You can introduce your newest product line through them. Sponsored concerts, store discount and opening of store branches may also be advertised through them. Banners may appear like a very traditional way to get your sales message across but they are actually one of the most effective means in the field of marketing. Itemized in this article are the major considerations to note for the creation of successful banners for purposes of promotion.
Size. Yes. Size matters especially when you are after making a big and lasting impact to your target audience. Most printed banners come in regular sizes which are often very affordable and easy to produce. There are times though when business owners opt for bigger dimensions for the purpose of visibility. This is especially true when they are introducing to the public a new product or sponsoring a special event. An over-sized banner may cost more; nonetheless it offers bigger space which can be filled with exciting images in addition to your traditional sales message. Thus, it draws the attention of more people.
Lay-Out. Observe the streamers that you see around from commercial printing services. Oftentimes, they are produced in a horizontal lay-out. If you dare to be different, consider having your streamers printed vertically. Let it hang gloriously from the top of the building or from a certain height. Match the vertical lay-out of your streamers with visible sizes and you will get the brand recognition that you need.
Durable Materials. Digital banner printing has changed the options clients can refer to as far as printable materials are concerned. In the early times, cloth was the primary material to be used. With the advancements in technology, vinyl is now hailed as the best the best canvass for banner printing. Vinyl comes with durable features. A vinyl banner would remain whole no matter how long it stays under a bad weather. Most vinyl banners that you see around boast a smooth finish. But matte and rugged finish are also available and clients may request for them.
Display Options. When it comes to displaying your streamers in your decide locations, decide first on how you want them displayed. Do you want them fastened to a wall, hanging from building window, or secured in poles? Generally, streamers have pole pockets on both sides – left and right. Some pole pockets are found on the top and bottom parts. These pockets allow the streamers to be slipped easily through the poles which will secure them in place.
If you want your printed banners hanging from outside of a building window, they have to be tied from somewhere inside or outside the building. For this, hems and grommets would be very useful. The good thing about hems is that they prevent the entire streamer from getting destroyed prematurely. Grommets allow you to use ropes for tying your streamer from a certain height. Grommets keep your streamers in place even though a strong gust of wind is on the way. You will be surprised that they would not flap at all.
Filed under: About AskAME
Like this post? Subscribe to my RSS feed and get loads more!